Post by account_disabled on Mar 10, 2024 3:51:44 GMT
Search engine optimization of your company website is the first step to gaining visibility and success online. Given that today many companies aspire to rank high on Google, to the detriment of the competition, unconventional practices such as keyword stuffing have spread. What is it exactly? Why is this an SEO technique strongly discouraged? What are the valid alternatives to scale the SERP results and intercept users who are truly interested in the offer? We will talk about all this in today's article. Keyword stuffing: definition “Keyword stuffing” means the excessive use, within a web page, of the keyword for which one wants to position oneself on Google.
In English “ stuffing ” means “padding”, a term that gives a good idea of the redundancy with which the keyword is used in the text. Adopting this strategy is, in some ways, counterproductive, since the search engine, as we know it today, is able to Hong Kong Telegram Number Data detect too frequently recurring words within the same page and penalize the site. In what sense? Over the years, Google has been equipped with complex algorithms with which it selects content, giving priority to those actually usable by the user , to the detriment of those built specifically to satisfy the search parameters.
Even if a site subjected to keyword stuffing manages to position itself, repeating words or phrases in a disorderly way with periods that are difficult to understand and read would only lead visitors to abandon the page. Generally speaking, keyword stuffing is not a recommended practice , especially because, by wanting to appear among the results incorrectly, you risk having the opposite effect and suffering a penalty that completely eliminates this possibility. Is it therefore possible to obtain a good positioning through more legitimate practices? The answer is yes.
In English “ stuffing ” means “padding”, a term that gives a good idea of the redundancy with which the keyword is used in the text. Adopting this strategy is, in some ways, counterproductive, since the search engine, as we know it today, is able to Hong Kong Telegram Number Data detect too frequently recurring words within the same page and penalize the site. In what sense? Over the years, Google has been equipped with complex algorithms with which it selects content, giving priority to those actually usable by the user , to the detriment of those built specifically to satisfy the search parameters.
Even if a site subjected to keyword stuffing manages to position itself, repeating words or phrases in a disorderly way with periods that are difficult to understand and read would only lead visitors to abandon the page. Generally speaking, keyword stuffing is not a recommended practice , especially because, by wanting to appear among the results incorrectly, you risk having the opposite effect and suffering a penalty that completely eliminates this possibility. Is it therefore possible to obtain a good positioning through more legitimate practices? The answer is yes.